How much SEO do you need?

The best way to explain SEO is to use an analogy because, quite frankly, it’s half science and half art, and mostly complicated.

If building your website is like building a car, then SEO is like souping up the car’s engine and modifying the car to increase it’s speed and gas mileage.  It takes additional time and effort outside of initially designing manufacturing the car.

The first step in good SEO practice is identifying your target audience.

Who is your target audience?

Let’s examine a fictional business to walk through some of this.  Take a look at Uncle Bob’s Tree Service.

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What Are Organic Search Results?

Organic search results are listings on search engine results pages that appear because of their relevance to the search terms, as opposed to their being paid advertisements.

In contrast, non-organic search results may include pay per click advertising.

Here are some examples of paid and organic search results:

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Quickly Check if your Website is Mobile-Friendly

Wondering if your website is mobile friendly? Try this free tool provided by Google to quickly check if your website is mobile friendly: Google Mobile-Friendly Website Checking Tool.

A responsive website is defined as a site that detects the users’ screen size and orientation and adjusts its layout accordingly. This is a very different idea than a mobile-version site. Mobile sites are designed separately, although carrying many of the CSS or design properties of the full-sized site.

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Building websites and web applications since 2010.